CXS Select Channel Partner vision now a reality
CXS launches new select channel partner programme to support partners facing new business challenge CXS, leader in Infrastructure Solutions solutions, has today announced the...
CXS launches new select channel partner programme to support partners facing new business challenge
CXS, leader in Infrastructure Solutions solutions, has today announced the launch of its EMEA channel partner programme, helping partners develop, manage and optimise growth opportunities, whilst expanding into new markets. We will bring a new structured approach to working with our partners who implement and resell our leading-edge technology. This is part of our initial £3.5m, 10 yearlong investment strategy.
“We’re very excited about our Channel Partner programme,” says Tobias Hooton, CEO of CXS Connected Enterprise and CXS Partners. “CXS Channel Partner Programme has been developed specifically to enable partners to increase the value of both new and existing sales opportunities, give partners the resources they need to develop long-term customer relationships, and empower them to become trusted advisors to their customers. It can be tailored to support multiple business models, meeting the specific needs of each individual partner, rewarding achievement across key strategic activities and joint sales priorities. The programme provides a range of benefits to partners including qualified leads, registered opportunity protection, training, joint sales and marketing support.”
As part of this transformation CXS recognised quite early on that the responsibility has shifted from the customer to the vendor, and now to channel partners. CXS’ vision is that our new channel services are utilised to provide a full range of technical services, from project management, design, installation, integration and operation of new platforms and systems. Our strategic focus on building a well-respected, bleeding edge partner brand, with likeminded customer focused partners will assist with managing the new priorities and challenges we are faced with and provide a more profitable solution in the ever-evolving world of IT.
However, not everyone will make the grade, Hooton says. “We will be very selective in our choice of partners so that they have the right competence and willingness. So far there has been an enormous interest to work with CXS which is exciting. It’s implementation will allow us to address a broad customer base and it’s beneficial for our partners because CXS is a strong company with a lot of competence and they will be able to access our solutions.”